Chevrolet

CHEVROLET

VIDEOADVERTISING

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Creative Strategy

What could possibly be challenging for a Chevy dealership with amazing deals? In the case of Allen Gwynn Chevrolet, the dealership already had it’s regular walk in customers that heard about the deals through word of mouth. By designing different advertisement campaigns, both online and offline. We were able to provide Allen Gwynn Chevrolet with the exposure it deserves. Two campaigns were initially designed for Chevrolet, one targeting the Iranians in Los Angeles County through online marketing on Google & Radio Javan Platforms and the other targeting Armenians in Los Angeles County through traditional platforms such as Armenian radio stations ARM Music & TV platforms such as US Armenia TV & ARM Music TV. Considering the fact that the key component of any TV advertisement campaign is the commercial video, we also produced an entertaining commercial video reflecting the values of the dealership.

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